What is retail with a processing counter?

In the scope of retail with a processing counter, the Better Life label product is further processed in a supermarket (e.g., sliced, seasoned, heated, packed and labelled) whereby during (part of) the processing the Better Life label is no longer an inseparable and integral part of the product. For this purpose, a protocol should be drawn up describing how the branches separate Better Life label products from non Better Life label products and how to comply with the associated criteria.

The head office and branches/locations are regularly audited and certified (according to the audit frequency as established in the certification regulations) by a Certification Body on the basis of the corresponding Better Life criteria.

Retail with a processing counter includes a butchery, delicatessen department or a bakery in a supermarket.

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Supplementary decisions and interpretations

Following the conclusive formal adoption of these criteria, the supplementary decisions and interpretations below have been drafted in conjunction with the Dutch Society for the Protection of Animals. These decisions/interpretations have not yet been formally adopted and are subject to change before being included in the established BLL criteria. In anticipation thereof, certification may still be carried out on the basis of these draft decisions and interpretations.

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Additional documents retail with a processing counter

The latest versions of these documents can be found on the Regulations page:

  • User protocol and style manual
  • Conditions protocol for processors
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